It has come to my attention lately that most people who are doing SEO or seo wannabees are in fact not using their heads when trying to rank (like they should btw) but follow some general advice that’s so like 4 years old now.

For example some people still list their sites in more than obfuscated directories, submit them to search engines and still brag around with it like they are semigods or something…

Just because you read a book that’s been published in late 2003 doesn’t mean the rules still apply today so loosen up a bit while you ?? Stop it with the 5%-7% keyword density (i mean really exact calculations) stop it with meta descriptors (they’re so dead) and try to use your head for a while.

There are a couple of things that have always worked and i mean always

Good content – not hard to understand the concept… still it’s a tough thing to embroid. If everyone was a writer over night heh… imagine how many newspapers would be out there (sigh!). Ok content is very important but there is still a lot to do to make it public. I especially hate the “content is king” bulls%%t and other expressions because they only make people to think linear and stick to some “rules”. I am not talking about that, i’m just stating that content is important because it makes you original (more or less depending on the niche), gets you traffic (because people who loved your articles will spread them like crazy) and furthermore good content will attract links !

So content is the greatest and biggest step to make but there should be a initial amount of effort in order to promote those few articles out there (the ones that will start gathering visitors).

The best way to explain this (not sure, but first thing that came inside my head) is to compare your site + visitors with a fractal generated image.

At first you have a couple of articles that generate not so much traffic. Once you start writing more those people interested in your site will promote your content and write articles generating more refferals on a daily basis. This is the image:

So taking this into consideration most people will say now that i don’t like rules or certain seo tips aren’t gonna work for them etc… Not True !

Success if a formula (not known) that just sits there for us to grab it by the tail… I’m not saying you shouldn’t take tips into consideration (Of course titles and headers will work for the next 1000 years because they are too relevant ! as long as part of the content itself) but i’m highlighting that we can be more successful if we were to use our heads write for people and optimize for search engines !

Stop trying to impress Google, Yahoo and MSN… be smart take advantage of their benefits but think that there isn’t a robot on the other end it’s a human being !